Salam Charity is global charity operating in Africa, Asia and the Middle East. Founded in 2011, it aims to help fight poverty and transform lives.
For Salam Charity I have worked on several of their Ramadan fundraising campaigns. Creating engaging digital content for social media, print and merchandise design as well as visual identities for appeals.
BRANDING
VISUAL IDENTITY
DIGITAL
Campaign Visual Identity
As a relatively new charity Salam Charity wanted to create a campaign that pushed their youthful, fresh and modern identity aimed at younger donors.
‘Say Salam’ Campaign Lookbook
Lookbook examples from the ‘Say Salam’ campaign to give inspiration for the visual assets to be created to raise awareness and donations.
Social media assets
Vibrant and engaging imagery for fundraising events, volunteering opportunities and campaigns.
Campaign concepts
Visual Identity for ‘Come Iftar with me’ fundraising campaign.
Recipe Book Design
Print design for a promotional recipe book for Ramadan.
Come Iftar with me, apron design
Ramadan campaign merchandise for donors and influencers.
